e& enterprise named a Major Player in the 2025 IDC MarketScape for the worldwide CPaaS market

This IDC MarketScape report assesses the CPaaS (communications platform-as-a-service) market using its established evaluation framework. It highlights e& enterprise as a strong choice for businesses seeking regional market expertise supported by a robust CPaaS platform, comprehensive integration options, and expert support. The company’s CPaaS ecosystem enables tailored, multichannel communication that drives customer engagement and digital transformation. With over 3,000 enterprise clients and recent international expansion into Türkiye and Saudi Arabia, e& enterprise—through its engageX team—continues to strengthen its position as a market leader, delivering innovation, regulatory compliance, and effective engagement solutions across diverse industries and markets.

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In the 2025 IDC MarketScape for Worldwide Communications Platform as a Service (CPaaS), e& enterprise is positioned in the Major Players category.

This graph reflects how well e& enterprise’s existing services align with customer needs and assesses the strength of its future strategy over the next three to five years.

IDC’s analysis considers both execution and long-term vision. The size of e& enterprise’s marker in the graph represents its market share. e& enterprise’s position signals strong performance and growing influence in the global CPaaS landscape.

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engageX: Powering Next-Gen Customer Engagement with AI and Omni-Channel Solutions

engageX offers a comprehensive portfolio across CPaaS, SaaS, and tailored solutions to support businesses in omni-channel engagement, automation, and operational efficiency. Its platforms are built to meet localized regulatory requirements and include a fully owned, customizable payment gateway. engageX’s GenAI-powered CX platform delivers real-time, personalized experiences across messaging, voice, and video channels. AI and ML are embedded in conversational chatbots, virtual assistants, and IVR systems, enabling humanlike, context-aware interactions.

A unified generative AI layer is being integrated across Martech, CPaaS, and CCaaS offerings. The company also maintains strong integration and ecosystem partnerships. To serve SMBs, e& enterprise provides digital sales channels with pre-packaged CPaaS solutions covering chatbots, omni-channel connectivity, and agent support.

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About IDC Marketscape

About IDC MarketScape: IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of technology suppliers can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective suppliers.

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