The new facility will significantly contribute to the local economy by creating over 1,500 new jobs.

Riyadh, Saudi Arabia - June 9th 2024: e& enterprise announced the launch of a new Contact and Customer Experience Centre in Riyadh. Aligned with Saudi Arabia’s Vision 2030, the new facility is designed to take customer experiences to new heights while significantly contributing to the local economy by creating over 1,500 new jobs at various levels.

This came during the ceremony held by the company on Sunday, in the presence of His Excellency the Deputy Governor of the Communications, Space and Technology Commission for the Technology Sector, Eng. Raed Al-Fayez, Her Excellency Deputy Minister Assistant of Capabilities Jobs Future Safa Alrashed, where E& enterprise’s CEO Tareq Alangari was present welcoming them to the ceremony, with a group of media representatives.

The new centre is a byproduct of e& enterprise’s commitment to advancing the Kingdom’s digital transformation. Equipped with the latest communication technologies, NOC control and high-readiness data centres, the facility meets the Kingdom’s stringent cybersecurity requirements. It adheres to the highest standards of quality, security, and business continuity, ensuring unparalleled customer service.

Tareq Alangari, CEO of e& enterprise, said: "We are thrilled to announce the launch of the new Contact and Customer Experience Centre in our continuous efforts to support the digital transformation journey of the Kingdom’s government and private entities, providing them with completely new digital experiences. At e& enterprise KSA, we’re committed to Saudisation and the professional development of local talents, contributing to achieving the digital ambitions and goals of the Kingdom's 2030 Vision."

The centre is equipped with the latest communication technologies, NOC control and high-readiness data centres that are compliant with the Kingdom’s cybersecurity requirements. It also adheres to the highest standards of quality, security and business continuity.

e& enterprise’s Contact and Customer Experience Centre in Riyadh will be staffed by experts in customer experience and contact centre management with technical and practical certificates specialised in quality management, customer, and beneficiary experience. The

new facility will also focus on creating a suitable environment for national competencies and promoting investment in the business outsourcing sector, call centres, and control.e& enterprise began its operations in Saudi Arabia in 2020 and has since expanded by acquiring several regional and local companies. e& enterprise KSA serves customers in five different sectors: cybersecurity, the Internet of Things (IoT), cloud computing, customer experience and call centres, and financial technology.

HelpAG, the cybersecurity arm of e& enterprise and regional leader, localises cyber control services for companies and governments through specialised strategic consulting. In cloud computing, e& enterprise acquired the majority stakeholder in Bespin Global, providing digital transformation solutions with expertise in eight countries, including Korea and Japan.

In fintech, Beehive, the first licensed P2P lending platform in MENA acquired by e& enterprise in 2023, connects SMEs with investors using innovative technologies and offers Sharia-compliant options. Meanwhile, in IoT, e& enterprise provides advanced IoT services for smart cities, sustainability platforms, and industrial automation. As for customer experience, the company’s engageX platform enhances customer journeys with AI and CPaaS services, supported by skilled contact center personnel.

e& enterprise is a subsidiary of the e& group, which is present in more than 32 countries through various business pillars in communications and information technology. They empower institutions and individuals in the government and private sectors to achieve digital transformation through the latest technology solutions. Committed to driving the Kingdom’s digital revolution, e& enterprise plays a vital role in advancing the goals of the Saudi Arabia 2030 Vision.